*Figures based on publicly available FTC Consumer Sentinel and BBB complaint data. Estimated losses calculated at $100 average per complaint based on reported cancellation fees.
HOMEAGLOW
IS A SCAM.
Aaron, we know what you're doing.
It's not a cleaning company. It's a predatory financial engine designed to trap vulnerable people in recurring debt.
Aaron Cheung
CEO & Architect of the Scheme
Is Someone You Love Being Scammed?
Send this page to your parents, grandparents, or anyone who might fall for the $19 trap.
Who They Prey On
Based on 2,800+ BBB complaints and thousands of reviews, here's who Homeaglow targets:
Seniors & Elderly
"As a senior citizen, I feel your company is taking advantage of seniors by limiting disclosures."
— BBB Complaint
People on Fixed Incomes
"They will hold a 90 year old woman on a fixed income to their contract regardless of what it means for her."
Busy Working Parents
Too busy to read fine print. Too overwhelmed to notice recurring charges. Just wanted help with the house.
— Common Pattern
First-Time Service Users
"I thought it was a one-time deal. I didn't know cleaning services worked like gym memberships."
— Trustpilot
Non-Tech-Savvy Users
"I can't figure out how to cancel. There's no phone number. Just a bot that doesn't help."
— BBB Complaint
Budget-Conscious Families
The $19 price is designed to attract people who can't afford surprise $59/month charges.
— The Cruel Irony
The Predatory Pattern
Target vulnerable demographics with Facebook ads
Lure with irresistible $19 "deal"
Bury subscription in confusing checkout
Make cancellation nearly impossible
The Money Behind The Fraud
These investors poured $40 Million+ into Homeaglow. They know exactly how the business model works. They are complicit.
Signatures Capital
Seed Investor
Also Proud To Invest In:
Gusto, Dropbox, Uber, Google
"Building companies of the future"
Is trapping grandmothers in subscriptions "the future"?
Khosla Ventures
Series A Lead
Also Proud To Invest In:
OpenAI, DoorDash, Square, Impossible Foods
"For-profit AND social impact"
Where's the "social impact" in predatory billing?
Founders Fund
Early Backer
Also Proud To Invest In:
SpaceX, Palantir, Stripe, Airbnb
"Revolutionary technologies"
Is a $19 bait-and-switch "revolutionary"?
Individual Angel Investor
Bobby Yazdani
Founder, Signatures Capital & Cota Capital
Named #1 Angel Investor by CB Insights in 2014. Invested in 200+ companies including Google, Dropbox, and Uber.
Bobby, does Homeaglow belong in that portfolio?
The People Running This
Ivy League degrees. Elite business schools. This is what they chose to do with them.
Co-founder & CEO
Y Combinator
Ran growth at Homejoy until it imploded. Learned nothing. Started the same scam with better lawyers.
Co-founder & COO
MIT
MIT-educated. Could've built anything. Chose to build subscription traps for people who just want clean houses.
General Counsel
Columbia Law
Columbia Law degree. Uses it to write terms of service designed to trap your grandmother. His professors must be so proud.
VP Product
Kellogg MBA
Calls himself "mission-driven." His mission: design checkout flows so confusing that people don't realize they're signing up for $59/month.
COO
Harvard MBA
Harvard Business School. Left Angi to join this. At Harvard they teach case studies about corporate ethics. Oscar skipped that class.
"Y Combinator. MIT. Columbia Law. Kellogg. Harvard. This is what you're doing with those degrees?"
Your parents didn't pay for that education so you could trap grandmothers in subscriptions.
The Legal Rap Sheet
A pattern of deception so clear, it's already in the courts. These aren't just complaints; they are federal filings.
Seneca et al. v. Homeaglow Inc.
Alleging widespread violation of consumer protection laws, specifically targeting the "deceptive" membership model that traps users in recurring fees.
TINA.org vs. Homeaglow
Formal complaint filed with the FTC for violations of the "Restore Online Shoppers' Confidence Act" (ROSCA), citing deceptive pricing and fake reviews.
Worker Misclassification Suit
Alleging that Homeaglow misclassifies cleaners as independent contractors to avoid paying minimum wage and benefits, while exerting control over their work.
Illegal Robocall Class Action
Accusing Homeaglow of using illegal automated dialing systems to spam consumers with unsolicited marketing calls.
The Human CostReal verified reviews. Real stolen money.
"I signed up for $19. They charged me $49/month instantly. When I tried to cancel, they demanded a $100 fee. THIS IS EXTORTION."
"The cleaner never showed up. They charged me anyway. NO phone number. NO email. Just a bot. I had to cancel my credit card."
"It's not $19. It's $19/hour + booking fee + trust fee. The final bill was over $150. Total bait and switch."
"They keep charging my card even after I cancelled. I've had to dispute 4 separate charges. Criminal behavior."
"Cleaner stole jewelry. Homeaglow said 'not our problem' because they are just a 'platform'. Zero accountability."
"The 'background check' is a lie. The person who came was not the person in the photo. Terrifying."
"I'm a cleaner. They steal our tips and charge us fees to get paid. It's modern day slavery."
"Their 'satisfaction guarantee' is impossible to claim. You have to jump through hoops designed to make you give up."
"Predatory. Deceptive. Evil. Do not give them your credit card number. You will regret it."
"I was charged for a membership I didn't know I signed up for. $50 a month for nothing. Thieves."
"Worst experience of my life. Ruined my carpet and refused to pay for damages."
"They are flooding Google with fake 5-star reviews. Look at the dates. It's all bots."
They Fought Back. They Won.
Real people who used this site's resources to get their money back from Homeaglow.
Sarah M.
Austin, TX
"I used the chargeback template from this site. My bank reversed all 5 months of charges within 14 days. Don't give up!"
Michael R.
Chicago, IL
"Filed a BBB complaint using the guide here. Homeaglow refunded me to avoid the public complaint being published."
Jennifer L.
San Diego, CA
"The California AG's office took my complaint seriously. Got every penny back plus the cancellation fee they tried to charge."
David K.
Miami, FL
"Sent 12 emails citing the FTC's ROSCA guidelines. They finally caved. The email templates on this site were gold."
Patricia W.
Phoenix, AZ
"Just filing the small claims paperwork was enough. They refunded me before the court date to avoid the hassle."
Robert T.
Seattle, WA
"Called my credit card company, explained the deceptive practices, and they handled everything. 6 months of charges reversed."
You can win too. Get the templates, guides, and strategies that worked for them.
Get the Refund KitGot Your Money Back?
Share your success story to inspire others. Your win could help someone else fight back.
Share Your StoryDocument Your Losses
Your detailed report helps attorneys build stronger cases. The more data we collect, the harder it is for Homeaglow to hide.
How This Data Will Be Used
I'm shopping this data to attorneys for multiple legal approaches. Class actions are actually the slowest option. Here are faster, more potent alternatives:
Mass Arbitration
⚡ FASTEST — Forces Homeaglow to pay $1,500+ per case in arbitration fees. 1,000 claims = $1.5M+ in fees alone.
Timeline: 3-6 months
State AG Action
🏛️ MOST POWERFUL — State Attorneys General can sue for UDAP violations. One AG action can shut down the entire scheme.
Timeline: 6-12 months
MDL (Multi-District Litigation)
📊 MOST EFFICIENT — Consolidates federal cases into one court. Better than class action for complex fraud.
Timeline: 12-18 months
Class Action
🐢 SLOWEST — Traditional approach. Good for large settlements but can take years and lawyers get 30-40%.
Timeline: 2-5 years
Your detailed report helps attorneys choose the best strategy. The more specific your data, the stronger the case.
Work at Homeaglow?
Blow the Whistle.
We know you see the fraud. We know you see the customer complaints being ignored. We know about the "churn and burn" policies.Share your story. Upload documents. Stay 100% anonymous.
In Their Own Words
We didn't make this up. These are direct quotes from Aaron Cheung, Homeaglow's official statements, and verified employee reviews. Let them hang themselves with their own rope.
From The Executives
"We recently acquired the customer and service provider data from Homejoy."
Context: Admitting to acquiring customer data from failed company to launch new venture
"When we contacted customers, we didn't tell them we were Homejoy relaunching because we wanted to gauge reception to our new model without the influence of Homejoy's brand."
Context: Admitting to deliberately deceiving customers about company identity
"We're a small team that has been focused on moving quickly while bootstraping. We tried to quickly test different approaches, but we realize now that we did so in an unclear manner."
Context: Euphemism for copying competitor websites and deceiving customers
"Homeaglow strongly disputes the allegations set forth in TINA's correspondence, and denies that its marketing practices violated the FTC Act, the Restore Online Shoppers' Confidence Act, or any other law."
Context: Response after FTC complaint filed and 30% of Trustpilot reviews found fabricated
"We are committed to transparency and are always working to improve our product for both our customers and the independent cleaning professionals who utilize our platform."
Context: Claiming 'transparency' while operating under 6+ different brand names
"i can't be 100% sure but i think people choose to work here because they believe homejoy is not just another cool startup; it's a mission; it's a passion. we're building things that enable and will change the way people live and work."
Context: Company shut down one year later amid lawsuits; Aaron launched Homeaglow with same model
What The Tech Community Said
When Aaron Cheung posted on Hacker News in 2015, the tech community saw through his "apology" immediately. These responses are from verified tech professionals.
"The two things you need to run a professional housecleaning service are access to people's houses and their credit card numbers. Maintaining this access demands far more judgement, care, and integrity than Aaron Cheung is ever likely to have."
"That's all you really need to know about FlyMaids and Homejoy. If I ran a startup into the ground I would never ever betray my customers by selling their data!"
"It's at the very least dishonest if not of questionable legality to shut down your old company to try to avoid lawsuits and / or debts, start a new company and sell yourself your old assets."
"Aaron Cheung, I would appreciate it if you didn't taint YC's brand with your questionable business practices."
From The Workers
"The job posting advertised a twenty five dollar hourly rate, but once it came time to sign the contract, the offer suddenly dropped far below that number. It felt misleading and unfair."
Cleaner, Former Employee
Glassdoor • December 2025
"Employees are completely undervalued and overlooked. The focus is entirely on keeping clients happy, with no regard for staff well-being. Those who cannot keep up are discarded without consideration."
Anonymous Former Employee
Glassdoor • November 2025
"Rules are rigid, senseless, and only increase stress. Pressure to maintain high performance is relentless. Every day feels exhausting, frustrating, and unfair."
Operations Assistant, Former Employee
Glassdoor • December 2025
The Pattern Is Clear
What They Say:
- • "We are committed to transparency"
- • "We're passionate about home services"
- • "We're always working to improve"
- • "We strongly dispute the allegations"
What They Do:
- • Operate under 6+ different brand names
- • 30% of reviews found to be fabricated
- • F rating from BBB with 2,800+ complaints
- • Paid $30,000 to settle PA enforcement action
Find Your Path
Whether you're a victim, worker, journalist, or concerned citizen—we've got the resources you need.
Scammed Customer
You've been charged unfairly and want your money back
Exploited Cleaner
You work for Homeaglow and want fair treatment
Journalist / Researcher
You're investigating Homeaglow for a story
Attorney / Regulator
You're building a case or investigating complaints
Concerned Family Member
Someone you love might be getting scammed
Potential Investor / Employee
You're considering working with Homeaglow
Caught In Their Own Words
This is an actual email from Homeaglow. Read how they "refund" your $19 while keeping you trapped in a $59/month subscription.
Hi Tony,
I'm here for further assistance. I'd like to confirm that a refund of your $19.00 voucher has been issued. This can take 5-10 business days for the funds to reach your card. As a courtesy, your $20.00 credits were upgraded to a 3-hour voucher, which applies toward your first cleaning.
Please know that the courtesy voucher is still subject to the same terms and conditions as the one you originally purchased, which includes ForeverClean membership. This gives you access to unlimited discounted cleanings up to 50%, and will commence once the voucher is applied to your first cleaning. Your credit card will be charged $59.00/month, and an Early Termination Fee will apply if you cancel before 5 paid months.
I hope you reconsider. To get started, please visit [link] to choose a date & time, enter your cleaning preferences, and choose how often you want your appointments booked.
- Emma, Homeaglow HQ
What This Email Really Says
Got a similar email? You're not alone. Here's how to fight back:
Timeline of Deception
From Homejoy's 2015 collapse to Homeaglow's 2025 FTC complaint—a decade of the same predatory playbook, run by the same people, targeting the same vulnerable populations.
Homejoy Founded
Adora Cheung (Aaron's sister) and Aaron Cheung launch Homejoy, a Y Combinator-backed home cleaning marketplace. The company raises $40M+ from top VCs including Google Ventures and Khosla Ventures.
Source: TechCrunchWorker Misclassification Lawsuits Begin
Multiple lawsuits filed against Homejoy alleging cleaners are misclassified as independent contractors. Workers claim they deserve employee benefits and minimum wage protections.
Source: ReutersHomejoy Shuts Down
Homejoy announces closure, citing inability to raise funding due to ongoing worker classification lawsuits. The company had expanded to 35 cities before collapsing.
Source: ForbesAaron Cheung Acquires Customer Data
Aaron Cheung admits on Hacker News to acquiring Homejoy's customer and service provider database. He launches FlyMaids (later Homeaglow) using this data without disclosing the connection to customers.
Source: Hacker NewsDeceptive Relaunch Exposed
Tech community discovers FlyMaids copied competitor websites and contacted Homejoy customers without revealing the company's true identity. Aaron admits: 'We didn't tell them we were Homejoy relaunching.'
Source: Hacker NewsQuiet Expansion Under Multiple Brands
The company operates under various names including FlyMaids, Homeaglow, Handy, and others. Aggressive Facebook and Google advertising targets homeowners with '$19 cleaning' offers.
BBB Complaints Surge
Better Business Bureau complaints begin mounting. Customers report hidden membership fees, impossible cancellation processes, and unauthorized charges. BBB rating drops to F.
Source: BBBPennsylvania Enforcement Action
Pennsylvania Attorney General takes enforcement action against Homeaglow for deceptive practices. Company pays $30,000 settlement and agrees to reform billing practices.
Source: PA AG OfficeWorker Misclassification Suit Filed
New class action lawsuit filed alleging Homeaglow misclassifies cleaners as independent contractors—the same issue that killed Homejoy. History repeats.
Illegal Robocall Class Action
Class action filed accusing Homeaglow of violating TCPA by using illegal automated dialing systems to spam consumers with unsolicited marketing calls.
TINA.org Files FTC Complaint
Truth in Advertising (TINA.org) files formal complaint with FTC. Investigation reveals 30% of Trustpilot reviews are fabricated. Company accused of violating ROSCA and FTC Act.
Source: TINA.org2,800+ BBB Complaints
BBB complaint count exceeds 2,800. Estimated consumer losses surpass $575,000 based on reported cancellation fees. Company maintains F rating.
Source: BBBMultiple Active Lawsuits
Homeaglow faces class action lawsuits for consumer fraud, worker misclassification, and TCPA violations. FTC investigation ongoing. The pattern continues.
The pattern is undeniable. The evidence is overwhelming.
Take Action NowFight Back Now
Silence is their business model. Noise is their kryptonite. Here are the direct lines to the regulators who can shut them down.
Active Lawsuits & Legal Resources
Multiple class action lawsuits are currently pending against Homeaglow. If you've been harmed, these law firms are actively investigating claims:
Nicholas & Tomasevic, LLP
Representing consumers in California class action over deceptive membership practices.
Contact FirmParonich Law, P.C.
Representing consumers who received illegal robocalls from Homeaglow.
Contact FirmNote: We are not affiliated with these law firms. This information is provided for educational purposes. Contact the firms directly to determine if you qualify for any pending litigation.